About us

Jingle bath ring!

Welcome to our "About Us" page, where we would like to share the story and vision behind our newly established business. We are two good friends with a shared passion for offering trendy clothes at affordable prices. Our main focus is the trendy and highly demanded style, so-called "grisch".

So, what exactly is "grisch"? For us and many others, it is mostly a style of clothing, but can also be a lifestyle, an attitude and a feeling. It's a modern interpretation of what it means to be a roaster, schtaker or simply to have a grand style. Grisch is the development of a subculture that is rapidly growing among young people all over Sweden. An apt description of the style, and which we think many can easily interpret, is that it is a modern interpretation of the 00's extravagant stureplan roaster style, i.e. a real luxury player.

According to many, the word "grisch" has its roots in the Swedish word "gris," and it is a tribute to living life to the full or almost a little greedy as expressed on SVT's Morgonstudio. It's about taking a seat and doing it with confidence, whether it's by taking over the club and making it your own or dressing in a way that makes you feel and exude confidence. Grisch is about standing out from the crowd, being self-evident and embracing your unique style.

We are not only a business that sells new grisch clothing designed and produced by us, but we also offer a range of "Pre-owned" grisch garments. This enables us to contribute to more environmentally friendly trading practices while providing our customers with access to quality clothing from brands such as Moncler, Philippe Model, Lanvin, Golden Goose, Burberry, Christian Louboutin, Ralph Lauren, Saint Laurent, Dondup, Replay, Jacob Cohen and more. This list of luxury brands is constantly being expanded and updated continuously .

Our business was born out of our desire to offer trendy grisch clothing that allows everyone to embrace grisch style without breaking the bank. We believe that clothing should be accessible to everyone, regardless of budget. Therefore, we always strive to offer our customers a wide range of garments at prices that do not create financial stress. We make sure to have the trendiest grisch garments and at the same time keep you up to date with the latest trends in grisch fashion, all for cheap!

We are passionate fashion enthusiasts who carefully select each garment in our collection to ensure high quality, trendiness and value for money. We look forward to helping you discover your own grisch style and dress with confidence, whether you want to shine at the club or just want to feel confident in everyday life.

Thank you for being a part of our journey and our community. If you have any questions or want to know more about us, do not hesitate to contact us. We look forward to sharing our love for grisch style with you!

Sincerely,

August and Viggo